Product Design

Awesome digital products and media are based on solid concepts, world class UX and clever information architecture. And they solve real problems.

As product designer, I take pride in early mapping of all stakeholders and affected users. Having a clear idea about the user you are designing for is key to nailing and providing them with a good experience. I’m a big fan of the jobs-to-be-done framework that helps giving insights to how a product serves the users from the user’s perspective.

I work best with assistance from visual / UI designers, as my best work is basically invisible, mapping out the flows and overall experience for a user. That said, I can do basic visual design and UI design too and make things work balancing aesthetics and functionality.

I’m in no way religious about tools, platforms, frameworks and methodologies. I like using what ever is best suited for the job and for the team to progress and work together as smooth as possible. I thrive working with other dedicated lopers and designers finding the best way forward for everyone.

I fit in naturally in the early stages of creating new products or media outlets. Doing the ground work and setting off with a good, solid foundation.

Have a look at some samples of my work and get in touch to talk ideas and process, and let’s see how we can build something great together.