World Masters Orienteering Championship 2018 (WMOC 2018))

WMOC 2018

Case story: Servicing 4.000 participants and 50.0000 spectators from more than 40 countries live and online with information, updates and stories from the races.

When: 2018

Challenge: Servicing 4.000 participants and 50.0000 spectators from more than 40 countries live and online with information, updates and stories from the races.

Role: Webdesign and implementation, Community building.

Reach: 4,000 participants from 40 countries and +50,000 readers online.

WMOC 2018 logo

The World Masters Orienteering Championship 2018 took place in and around Copenhagen July 7-13 2018.

Being able to communicate important updates and news about the competitions, qualifications, starting times and information about access to the competition areas was crucial for the event organizers.

We build a main hub of information in WordPress. We needed a solution that was quick and easy to update and that could serve a wide range of information.

The solution was required to provide overview of locations and program times to assist more than 40 nationalities navigate and reach the competitions in time. We used a schedule plugin and maps to tie everything together.

We also wanted to make the website the center for live coverage of the event, with news, videos, photos, and live updates of the results for spectators online from around the world, and to increase the sense of community for participants.

Using WordPress also played well with additional activity on social media such as Facebook.

To make sure we could reach runners directly we released daily bulletins via MailChimp. These included the latest updated information about the competition of the day and news about the next.

Website, front page design (not clickable):

WMOC2018 website design

Newsletter design, sample:

WMOC2018 email design

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Let’s build an awesome product! It’s based on solid concepts, world-class UX, and clever information architecture, solving real problems.

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To make sure that the right product is being built, and that the product is being built right. That is the right way to go.

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Get going with a new website in a few days, or let’s build something big. I work with Webflow, Bubble, Squarespace, Wix, WordPress etc.

Let’s work together!

I’m available for freelance work and consultancy. Short term and longer term. At an hourly, daily or weekly rate, or with a project based agreement.

I’m based in Copenhagen, Denmark and open for remote work and travelling.

+45 2193 9196

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